LES SCHWAB TIRES  DID AN ADVERTISEMENT THAT USED FAMILY TIES AS ITS LURE.  IT WAS ACTUALLY PRETTY EFFECTIVE, ESPECIALLY THIS TIME OF YEAR. A GIRL IS TRAVELING DOWN A ROAD ON HER WAY TO HER GRADUATION FAMILY DINNER, A VERY SPECIAL OCCASION!  BUT UNFORTUNATELY SHE RUNS OVER A ROCKY PLACE IN THE ROAD AND DAMAGES HER TIRES. LES SCHWAB CAME TO HER RESCUE IMMEDIATELY!! THEY CHANGED HER TIRES RIGHT THERE ON THE SPOT! SHE MAKES HER GRADUATION DINNER AND ALL IS WELL. IT MAKES YOU WANT TO SAY: "GO LES SCHWAB" RIGHT?